THE SALES & MARKETING INSTITUTE
   
 
WELCOME TO THE SALES & MARKETING INSTITUTE'S WEB SITE

We hope you have found us based on your need to learn how to improve B2B sales and marketing productivity - if so, then you're in the right place, as that's the sole mission of SMI. We are a firm focused on the integration of sales and database/direct marketing that then creates a new "total" sales coverage model leading to dramatic improvements in overall sales and marketing productivity. Or, in other words - how to sell more AND spend less!

Our mission is straightforward. We research and develop information, knowledge and best practices on B2B sales and marketing. Then we deliver that knowledge in multiple methods to the 5 million+ firms in the US who sell other businesses --- yes, the B2B community is that large!

Currently, The New Fundamentals of Business-to-Business Sales & Marketing Seminar is a national seminar tour from April through June 2004. In the fall on 2004 SMI is planning the 1st Annual Symposium on B2B Sales and Marketing in Scottsdale, AZ. To find out more, click here.


Here are the ways that you can access knowledge and services from SMI that will help improve your company’s sales and marketing productivity:


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  John M. Coe is President and Founder of The Sales & Marketing Institute. He is an acknowledged thought leader in B2B sales and marketing based on his 35 years experience in sales, sales management, direct and database marketing. In the last 22 years, John has given over 400 keynotes, presentations and seminars in both the US and overseas.
   
   
 

The Sales And Marketing Institute 
8255 E. Raintree Dr., Suite 200
Scottsdale AZ, 85260
Office - 602-402-6588
Email John Coe

Contact John Coe with questions or comments you may have. John will make every effort to respond within 24 hours.


 
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